horse's mouth

The Problem with Call Tracking and a Solution

Published on March 26, 2015 in Local SEO by John Van Bockern

Call Tracking Can be a Major Issue for Local SEO if Used Improperly. Here’s Why: Call tracking systems use javascript to display numbers dynamically depending on where the visitor came. […]

Casey Meraz speaking at a real estate marketing session in Denver

Google My Business Update: Enhanced Photos

Published on February 24, 2015 in Local SEO by Casey Meraz

One thing that is certain in local search is change. Today I noticed on the Local Search Forum that Google Upgraded their My Business page in the photos department. From […]


Spammers Keep Spamming Local Listings

Published on December 12, 2014 in Local SEO by Casey Meraz

Warning: This is mostly just a rant If there is one thing I’ve learned over and over again in SEO it’s that spammers will keep on spamming. Back in July […]


Evergreen Web Content: What It Is, and How to Win

Published on November 20, 2014 in Content by Matt Green

One of the questions that we hear a ton from webmasters at our SEO meetup group is about evergreen content and where it should live within their site’s architecture. Time […]

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Are Your URLs Search Engine Friendly?

Published on November 5, 2014 in On-site SEO by John Van Bockern

First, what is a URL? A Url is a uniform resource locator. It is a human readable address for a webpage designed to replace the computer read IP addresses that […]